The rumors were true. The revolutionary heroine from 1984, armed with nothing but a sledgehammer, is back:
She started the revolution. She liberated us from computer domination and forced the machines to return to serving human creativity instead of controlling it.
Today, 30 years on, her struggle continues as new and more intelligent versificators threaten to control our communication networks. News aggregators have replaced human news editors with algorithms, meaning that the news that you read is provided to you automatically based on rules and on popularity. News aggregator apps reduce our very source of knowledge to nothing more then a popularity based construct provided by a machine, but there is hope, it’s called picomag™.
Imagine picking out all your favorite things from the Internet, without the clutter and advertising, and then arranging them in one beautifully designed personalized magazine that updates itself automatically. That is picomag™, a brand new app for the iPad. picomag™ puts human creativity back into creating the news. picomag™ gives you the power to edit the web.
A big shout out goes to all the amazing people who have helped realised this commercial which was a true labor of love: